Midium Records and the Kingsland Vinyl Appreciation Society asked us to design a new 12 inch vinyl cover for some new songs by local New Zealand band Kerretta. The limited edition grey vinyl comes with free MP3 download codes utilising a custom Salt developed flash widget on the Midium site.

New Zealand's first free digital download of an entire LP was implemented by Salt_Design to compliment our design of the album artwork for local band Body Corporate. The limited edition vinyl released in selected outlets worldwide comes with a unique code allowing download of all tracks in MP3 format.

On May 20th, 2008, 6000 students from around New Zealand participated in Workchoice Day to kick start their career planning. Salt developed the student kits including a guide about the day and the supporting choicestudents.co.nz website.

Salt designs the covers and feature articles for business magazine "Bright" published bi-monthly by New Zealand Trade & Enterprise.

When Red Bull and Lightspeed decided to throw a free going away party for Summer -- featuring the likes of Fat Freddy's Drop -- we helped with the invites (flier and poster) and the decorations (stage backdrop, map and timetable). Everyone turned up on the day, including the guest of honor.

Elemento is the NZ supplier of the ultra-luxurious Boffi kitchen and bathroom ranges. Salt was asked to design a business card that would reflect this premium brand status. We went with a simple foil on raw black card.

Salt_Design develops all the New Zealand below the line marketing activity including point of sale and promotional material for the famous French champagne label.

Salt_Design works with Lion Nathan as their preferred supplier of below the line design for all of their premium brands. This includes, Stella Artois, Leffe, Moët & Chandon, Veuve Clicquot, Johnnie Walker, Tanqueray and all of the premium level New Zealand and Australian wine ranges.

Salt created the brand identity for Kimmy Kids and designs a range of photographic based child development products including these giant floor puzzles called puzzimals. Products can be purchased in all good book stores.

Salt designs in-store displays, point of sale and promotions for the famous Scottish whisky.

Ahipara requested an update to their core brand image and fresh marketing ideas to present to the high end Russian tourism market. Salt developed an eco friendly presentation kit and online itinerary builder. It's now fair to say "The Russians are coming".

Impressed by the work Salt_Design did for the ANZ bCard, ANZ's head of Marketing Communications asked Salt to create a style direction and illustration design to support ANZ's university orientation campaign.

95bfm, best radio station in the world, commissioned Salt_Design to create a concept and design for new bCard sponsor, ANZ. A hand drawn illustration featuring local artists in ANZ blue launched a new era in the long history of the card.

Salt_Design developed new point of sale print material for Stella as it expanded its strategy within the New Zealand market. Salt created a new treatment for the brand giving it a fresh, youthful energy, emphasising excitement and companionship.

The trip of a lifetime. Shame we can't enter because this below the line, on-pack campaign for Lion Nathan includes business class airfares to New York City for the NY Film festival staying at the Waldorf-Astoria. Text to win promotional concept, design and management all done by Salt_Design.

"You came in that thing? You're braver than I thought." One of the many obscure movie quotes referenced in the Stella Artois on-premise, below the line campaign in 200 "image" bars around NZ. "Image" means "refined" and the point of sale needed to be as unobtrusive as possible. Simple, clever, very successful.

The Executives, a premium dating agency in NZ changed direction to attract a wider range of clients and needed to re-brand. Imagine You and Me was created and Salt developed the new print and all print collateral. A custom made logo type was supported by silver foil, heart diecuts and UV's.

Salt created a vibrant, colourful consumer promotion leveraging Oddfellows sponsorship of the International Comedy Festival held in Auckland, New Zealand.
Agency: Commando.

The spread of digital technology has exploded the number of video moviemakers, bloggers and bedroom musicians. Idealog magazine asked Salt to design their feature on Gen C - the generation of digital creatives changing the way we buy, sell and communicate. The 8 page story was completely hand drawn.

Summer's last hoorah. Lightspeed and Red Bull decided it was a reason to celebrate with a free concert in Grey Lynn Park featuring Fat Freddy's Drop, Spektrum, The Turnaround and DJ Tom Thump. Salt created the poster and flier artwork using a cheeky little piggy bank who's forgotten his sun block.

New bi-monthly magazine Idealog was created to inspire and showcase the local NZ creative economy, helping it gain a competitive edge in the rapidly developing global marketplace. Salt is a regular contributor to editorial design.

Salt has been Lightspeed Production’s exclusive designers of print and promotional material since 1999. Lightspeed is a leading promoter of music and DJ events that have included international and local DJs.

Salt designed brand identities and packaging for Serato's new suite of audio products - The Rane Series and Pitch n' Time. Sold to a growing number of internationally recognised audio producers and DJs, users can now shift, stretch and bend sound like never before!

JACK is a 72 page high-quality, bi-monthly magazine, for and about smart, urban, socially active gay men. A wee bit cocky, comfortably intelligent and totally collectable. Salt designs the layout of each issue for Goode Press.

Yaukuve, Fiji, is set to become one of world's most exclusive private island resorts. Salt was asked to design new brand elements and all supporting marketing material including guest stationary, brochure and promotional gift packaging that would reflect the 6 star nature of the island. Yaukuve opens in mid 2006.

Salt developed the 04/05 summer promotions for Lion Breweries based on Stella Artois’ strong association with art house film and the Cannes Film Festival in France. Salt created all artwork for packaging, P.O.S, posters, and supporting print material.

18 Ltd is New Zealand's only specialist youth market research consultancy. Salt was asked to design a sales brochure that would communicate 18's unique understanding of the 14-30yr demographic to key marketing managers.

Ahipara commissioned Salt to design all the elements for a Russian Communist themed party for law firm, Knight Coldicutt. This included a Russian passport, 5 posters morphed with portraits of the law firm's partners, armbands and stamps.

Salt created a distinctive international brand for the Ruapehu region which included a 32 page visitor guide. Based on the theme Escape, Energise, Play, the brochure featured stunning photography and a user friendly system of icons.

Salt created the invite for the joint Beck’s and Lightspeed Xmas party . The invite was based around pop out racing cars. A special silver car was the entry mechanism for a prize draw to win a trip to the Melbourne Grand Prix.

An Identity Design for VIP adventure company Ahipara included brand mark, corporate stationary, style guides, website and display banners.

Salt designed and produced the invite to Red Bull's Xmas party featuring DJ Roger Sanchez in the form of a 12 page replica of the New York Times. It featured stories, photos and ads relating to the event, on the last full moon of 2002.

Salt developed the launch of local street clothing label CATCH for the New Zealand and Japanese markets with design and marketing strategies for press, point of sale, promotional, web and fashion week.

Salt developed a number of point-of-sale items for Coca-Cola's key account promotions in association with agency Central Station. The promotions included in store posters, displays and on pack entry mechanics.

For the second year running Salt was commissioned to develop the promotional campaign for Beck's sponsorship of the annual Incredible Film Festival.

“The TV2s” are TV2's annual awards recognising young talent in film and television making. Salt created the initial brand identity and created all print and promotional material for the first three years of the awards.

Salt collaborated with TVC production company The Sweet Shop to develop a sophisticated and elegant brand identity, reflecting the award winning work of its directors. The ID was rolled out through stationery, promotional material, press ads and website.

Salt has worked with TV One over the past 5 years in various capacities designing show identities, business cards, publicity folders, starcards, Christmas cards and other related printed material.